Rhetorical Situation – Press Releases
Here are three ideas for potential press releases:
1. High School Seminars for parents
My first press release will be about a hypothetical series of seminars at local high schools educating parents about the dangers of prescription drug abuse. The seminars will provide information as well as steps to prevent teen drug abuse. The press release will be for local newspapers and/or local television stations.
2. Barack Obama Campaign
With the timeliness of the upcoming election and all the issues being floated around, I decided to make a press release announcing Obama’s position and ideas to solve the teen Rx abuse crisis. This press release will be given to internet media outlets, mainly political websites.
3. Prescription drug abuse ad campaign
I plan on creating an organization similar to www.theantidrug.com. This organization created an ad campaign targeted at parents with television commercials, print ads, many other forms of advertising to communicate the problem. I plan on creating a series of hypothetical advertisements under my fictional organization. This press release will be distributed to some major television stations and newspapers.
